EF Education First

Senior Product Designer: August 2018 - Present

At EF I build neat in-class digital tools across iOS and web platforms 💻📱

I lead cross-functional squads by finding opportunity areas with research – both qualitative and analytical. I help define the experience, test, test and test some more, and then create pixel-perfect interfaces and slick experiences for our users, some of which have helped increase our North Star metric by up to 29% 📈

During my time at EF I have led my team to a new research process that not only ensures we capture and analyse things both project-centric, but also in a way that feeds into a wider bank of data that we can use whenever we might need it in the future 📊

My role has also seen me help to train juniors, taking them from a complete beginner to contributing their first components to our design library, and shipping their first small feature improvement with developers 👷🏻‍♀️

At EF I help build in-class technology that involves a lot of teacher and student-facing work, which needs to considered sensitively and with strong academic backing. Because our users are incredibly time-pressured, we try to take an informed approach with everything we do. Every opportunity is uncovered by collecting data, whether that’s examining usage or anecdotal. 

Super Being

Product Designer: February 2016 - August 2018

At Super Being, I created new products and made existing ones more user-friendly across Android, iOS and web platforms, with a strong focus on accessibility and design systems. As design lead on all of my projects, my role saw me guiding clients through product iterations and making informed decisions for their users’ needs 👨🏻‍🏫

Clients of mine at Super Being included Breast Cancer Care, Oxfam, The Brilliant Club, Sporting Memories Foundation, George the Poet, NSPCC, CAST, and NCVO.


Product Designer: September 2014 - December 2016

Routemap helped university applicants discover the courses they were best suited to by showcasing example content and matching their soft skills to better-suited courses. As Lead Designer, I tested and implemented best practices for online learning and evaluation, and researched delivery methods with the help of several Russell Group universities, as well as being in charge of the brand.


Business Development: 2014

I worked alongside the early business development team at GoCardless, helping foster relationships between GC founders and charities.